Tuesday, January 30, 2007

Reliance: Rolling out a Fresh 'Wal'l in MP!

IIPM MANAGEMENT INSTITUTE

Come April and Madhya Pradesh will get a 'fresh' taste of Mukesh Ambani's retail foray. In November last year, Ambani kick started his retail venture from Hyderabad and now plans to roll out 75 outlets of Reliance Fresh in Madhya Pradesh. In the first phase, cities of Indore, Bhopal, Gwalior and Jabalpur will witness the opening of the outlets. Part of Ambani's Rs.250 billion retail plans, the agro-retail stores will stock fruits and vegetables, sourcing them directly from the farmers, along with giving them useful tips for increasing their produce.

For Complete IIPM Article, Click on IIPM Article

Source :
IIPM Editorial, 2007

An
IIPM and Malay Chaudhuri – Arindam Chaudhuri Initiative

No comments: